New American Dream

New American Dream

The Center for a New American Dream provides practical advice on living consciously (according to your values), buying wisely (buying "green" whenever possible and trying not to get sucked into the vortex of overconsumption) and joining with others who share your commitment to working towards a new American dream. (Remember the old one? It was all about acquiring more "stuff.") The Center publishes great tips for parents, including a free downloadable guide entitled "Tips for Parenting in a Commercial Culture." The guide makes a terrific read at back-to-school time and during the holiday season, when your kid is likely to have a particularly difficult time differentiating between the "frills" and the "essentials."