Aveda Smooth Infusion Hair Care.
Far from being my 'crowning glory' my hair is actually my worst nightmare! I have hair that happily resides in 'neither here nor there' land when it comes to attributes and seems to have a mind of its own: oily & flat at the roots but some days I get amazing root lift; dry ends that are fragile no matter how many 6wk hair cuts I maintain; easily straightened but immediately ruined by humidity; some days does exactly what I want and others not... I curse that I was not one of the fortunate (and rare?) people who has 'normal' hair! However, I was recently sent a sample of the new Aveda Smooth Infusion Style Prep Smoother and not only am I loving it, so is my hair. It protects against heat & humidity for up to 12hrs, applies super lightweight and doesn't feel as though I'm either coating my hair in an oil slick, or weighing it down with too much product, plus I can use it before drying & styling and after to get rid of frizzies and seal ends. It may or may not be the hair Holy Grail but it's workin' for this girl! PS... there's also an entire Smooth Infusion line, in case you're interested. Writer :: Emma Pezzack - www.futurenatural.com: the best organic beauty products in the world.
The founder of Pravana Natraceuticals, Steve Goddard, is a 30 year veteran of the hair industry and former CEO of Wella. Not content with being a mere hair stylist or business genius, Goddard believes that hairdressing has evolved... The founder of Pravana Natraceuticals, Steve Goddard, is a 30 year veteran of the hair industry and former CEO of Wella. Not content with being a mere hair stylist or business genius, Goddard believes that hairdressing has evolved and transcended the status quo, to encompass what needs to be a holistic approach to hair care that enhances both your inner and outer beauty. Enter Pravana Natraceuticals. A unique fusion of European sophistication, ancient Mayan botanicals and innovative American technology, the entire collection is infused with a proprietary blend of human hair keratin amino acids, silk amino acids, and hydrolyzed wheat protein to strenghten and fortify hair from the inside out. There are still a huge number of conventional hair care brands using sodium lauryl sulfate, sodium laureth sulphate or sulphate based cleansing agents that are drying to the hair and can strip color. Writer :: Emma Pezzack - www.futurenatural.com: the best organic beauty products in the world.