Betty Crocker Heart Cupcake Pan

Betty Crocker Heart Cupcake Pan

Bake for your sweetheart this year!

  • The great cupcake craze of 2005 caused by Magnolia Bakery may have taken the rest of the country unawares, but I've always been a HUGE fan of those portable, delicious little cakes. (Ever since I had my first Hostess around age 5... The great cupcake craze of 2005 caused by Magnolia Bakery may have taken the rest of the country unawares, but I've always been a HUGE fan of those portable, delicious little cakes. (Ever since I had my first Hostess around age 5.) And so now that cupcakes are becoming the norm, it only makes sense that Williams Sonoma has kicked it up a notch by coming out with the perfect thing for Valentine's Day. Heart shaped cupcake moulds. Gorgeous.