JohnHancock

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Jun 25, 2015


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That way you’ll keep the different streams relative to a smaller audience and boost the chance that people are really reading what you put out there, because it’s more relevant to them. If you don’t already have one, set up a YouTube account so that you can have a single place to store all your videos, which you’ll want to promote across social media. Video is an especially good tool for B2B companies because it allows you to get into the technical aspects of your business without having to go into long explanations. Instead, you can just show it on the video.

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