paulwiseman

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Feb 22, 2006


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About paulwiseman:

Though his much-lauded design firm, the Wiseman Group, has been a stalwart of the San Francisco design scene since 1980, Paul Wiseman has been toiling away at design a good deal longer. "My mother knew something was up when all I would do was draw plans for houses when I was a kid," says Wiseman, who grew up in the Sacramento River delta, fascinated by the work his folks were always doing on their old Victorian house.

Today, says Wiseman, "My underlying philosophy is appropriateness: Is it appropriate to landscape, to lifestyle, to budget? When all factors fall into place, you have a beautiful design." Accordingly, his interiors run the gamut, from a breathtakingly modern design for a house by renowned Mexican architect Ricardo Legorretta (Wiseman designed virtually all the furniture and light fixtures), to whimsical eclecticism for a Balinese-style house whose owner told him, "Honey, when you go shopping for my fabric, put on headphones and play only salsa music. If you show me anything beige, it's your kneecaps." Wiseman loves it all, explaining, "Decorating is one of those remarkable professions that involve everything in an interesting balance. You’re the servant one minute, the date the next, the dealer, the street sweeper, all in one day!"

The Wiseman Group Design, Inc.
301 Pennsylvania Avenue
San Francisco, CA 94107
415-282-2880
www.wisemangroup.com

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  • Private [?]

    From: Michael Ritchie

    I just saw the piece on HGTV featuring your personal living space and just had to contact you to say "EXCELLENT"!! I like your philosophy of less is more, and having a managable living space for ones self. I applaud you.

    Posted 6 Years Ago

  • Private [?]

    From: Michael Ritchie

    I just saw the piece on HGTV featuring your personal living space and just had to contact you to say "EXCELLENT"!! I like your philosophy of less is more, and having a managable living space for ones self. I applaud you.

    Posted 6 Years Ago