ThisNext Presents: celebrity chefs Alexandra Guarnaschelli and Daisy Martinez.

Headline:

ThisNext Presents: celebrity chefs Alexandra Guarnaschelli of Butter Restaurant, New York and Daisy Martinez, author and host of Daisy Cooks.

About ThisNext Presents: Celebrity Chefs

  • Alexandra Guarnashelli and Daisy Martinez (bio's below) share with ThisNext users their tools-of-the-trade kitchen must-haves.
  • Users are invited to create a collection of their own must-haves. Daisy and Alexandra each will personally select their favorite users recommendations.
  • Six participants will be awarded.
  • Prizes will be awarded to six winners.
  • Daisy's contest runs May 9th-May 15th.
  • Alexandra's contest from May 16th-May 23rd.

About ThisNext.com:

  • ThisNext.com is the premier user-generated product site led by social influencers.
  • Launched eight months ago, the company has built cachet among a demographic with a high interest in quality lifestyle products.

Quotes attributable to Daisy Martinez

“As a mom with a really busy schedule I don't have the time to keep up to date with the stuff that make your life easier. I just don't have the time to research products. ThisNext is like a years worth of women's magazines in one page”

Quotes attributable to Alexandra Guarnaschelli

“These lists are fantastic for consumers because they offer an opinion to the consumer about what professionals use in their kitchens to make life easier and to yield the best results possible.”

Quotes attributable to Gordon Gould

CEO/Co-Founder, ThisNext.com

“We are thrilled to have Daisy and Alexandra join the ThisNext community. Gourmet lifestyle is a popular theme and we think out users will see high value in the opportunity to share and exchange product ideas with two talented and accomplished chefs. What ten must-haves do you think celebrity chefs will recommend? I'm interested in finding out, aren't you?”

“ThisNext users are big fans of gourmet lifestyle, so it seemed natural for us to introduce Daisy and Alexandra, great chefs who are genuinely enthusiastic about reaching out to those who share the same passion.”

“It's not common to see celebrity professionals participating in social shopping environments but Daisy and Alexandra are embracing the social web to reach other gourmet enthusiasts.”

Gordon Gould's Links

Meet the Chefs

Daisy Martinez

Photo of Daisy Martinez

Biography:

  • Daisy was born to mainland Puerto Rican parents in Brooklyn, New York. Between her grandmother and mother, and her extended family of relatives from Central America, Spain, and other parts of the Spanish-speaking world, she grew up appreciating the diversity of Latin cuisine.
  • Prior to entering the food world, she was an actress and model. A surprise birthday gift of culinary school from her husband Jerry led to her matriculating at the French Culinary Institute in 1998.
  • Shortly after graduation, she worked on the set of PBS' Lidia's Italian-American Kitchen as a prep-kitchen chef, and as a private chef in New York City. In addition, she managed a small catering business, “The Passionate Palate”, which she continues to operate.
  • While celebrating life and family through food, Daisy is also intensely proud of her Puerto Rican heritage and very active in the Latino community. In addition to appearances at cooking demonstrations, public schools and special events, Daisy communicates her cultural roots and knowledge of Latin cuisine through Daisy Cooks!, the PBS television program, and her cookbook, Daisy Cooks! Latin Flavors that Will Rock Your World.
  • She is the mother of four and resides in Brooklyn, NY.

Daisy's Product Recommendations (see full selection at her profile)

Daisy_Martinez's recommendations at ThisNext

Alexandra Guarnaschelli

Photo of Alexandra Guarnaschelli

Biography:

  • The daughter of esteemed cookbook editor Maria Guarnaschelli, Alexandra spent her childhood surrounded by food. Guarnaschelli learned to eat according to whatever book her mother was working on at the time: one year was devoted to Indian with Classic Indian Cooking by Julie Sahni; another year was devoted to Italian with The Splendid Table by Lynne Rossetto Kasper.
  • On the day of Guarnaschelli's graduation from Barnard College in 1991, she decided to explore her culinary interests and began working under the tutelage of the acclaimed American chef and restaurateur Larry Forgione.
  • At Forgione recommendation to travel and expand her skill set, she obligingly moved to France to do a work study at La Varenne Culinary School in Burgundy. After school and traveling throughout France, she moved to Paris and spent four years at the Michelin three-star restaurant Guy Savoy, rapidly being promoted to sous chef at La Butte Chailllot, another Savoy establishment.
  • After seven successful years in France, Guarnaschelli returned stateside, joining the venerable Daniel Boulud at restaurant Daniel, where she quickly rose through the ranks to become sous chef at the Manhattan standard.
  • Always looking to expand her culinary knowledge, Guarnaschelli moved to Los Angeles for two years to join Joachim Splichal's Patina Group, where she worked at the acclaimed Patina restaurant in West Hollywood. After two years, Guarnaschelli returned to her hometown to delve into American cooking. Splichal sent her to open Nick and Stef's Steakhouse, his first New York City venture.
  • In 2003, Guarnaschelli was given the opportunity to expand her repertoire and become the executive chef at Butter Restaurant, where she would create her own eclectic American and green market-inspired menu. In addition to her restaurant work,
  • Guarnaschelli inspires budding chefs as a Chef-Instructor at New York City's Institute of Culinary Education.

Alexandra's Product Recommendations (see full selection at her profile)

ChefAlex_at_Butter's recommendations at ThisNext

* Look for Alexandra's accompanying interview beginning May 16th.

Additional Links:

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PR Contacts:

ThisNext.com:

Nicole Jordan
Nicole@thisnext.com
P: 650-346-1103

Alexandra Guarnaschelli:

Valerie Zweig at Bullfrog & Baum
Valerie@bullfrogandbaum.com

Kate Schwab at Bullfrog & Baum
Kate@bullfrogandbaum.com

Main number: 212-255-6717

Daisy Martinez:

Jennifer Lea Cohan at Savoy PR
jennifer@savorypr.com
P: 917.549.7574

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