Eco-friendly products are being promoted using sarcastic statements. Like this "I am Not A Paper Towel" Kitchen Towel which is 100% organic cotton towels, that are manufactured in an eco-friendly way using water-based inks and biodegradable detergents. If you look at them though they look like paper tower but after close observation you realize they are towels....

my older sister is so eco friendly, i was amazed when she gave up all things disposable, i mean blown away, i try my hardest to remember mother earth, i am buying these for her because at every gathering people will ask where's the paper towels, she'll say i dont use paper products and everyone gasps

I bought these for a friend as a house warming gift. They are actually really soft and nice to have around. The perfect dish towel to throw over your shoulder while busying yourself in the kitchen. Plus, they get a laugh too!

My name is Michael and I use entirely way too many paper towels. I just can't seem to kick this overly convenient, super-absorbant and easily disposable paper cleaning habit. However, I might think twice about using them, if I had a cool new I Am Not A Paper Towel ($20) hanging in my kitchen.

These unique eco-friendly kitchen towels are made of 100% organic cotton with a clever water-based ink environmental statement planted right on the front. They feature an absorbent waffle weave design, a hanging loop and come in a handy set of two. They really make you stop and think and would go perfectly with the equally clever I Am Not A Paper Cup - Ceramic Coffee Cups.

I actually think I'm going to get a set of these. They're funny, a better alternative to wasting paper towels all day and I really like the quote from the manufacturer, "Sometimes what you aren't is more important than what you are". (via Michael Kiely)