don't you dare go to the sorry little deli counter at the national chain grocery store for a few slices of their generic salami to go with that sangiovese tonight. you need fra'mani.

fra'mani is a hand-crafted (artisan?) salumi company started by bay area chef paul bertolli last year, so you know that the ingredients are of the highest quality and the techniques are refined. (then again, we *are* talking about sausage, so take "refined" however you want).