P8tch: The QR code you wear
Think of it as a TinyURL you can wear. Each two-by-four-inch, velcro-backed p8tch has a Mysterious Commando Design on the top, and a QRCode on the bottom: The QRCode on the p8tch is a URL. If you scan the code with your iPhone, Mobile Safari will take you directly to that URL. If it's a Google Maps link, your Android phone will take you directly to the map. If it's a YouTube link, you'll see the movie fullscreen. Cool, right?