I can't live without this stuff! I have very fair skin, and I use this item about every couple days. It doesn't make me look orange, or even tan. It just gives me a subtle healthy glow that I can appreciate in both the summer and the winter. It also makes my skin super soft and touchable!

If you aren't using this already, YOU NEED IT. I will use this everyday until the day I die. I swear. I'm usually pretty pasty in the winter/spring. Hell, I'm almost pasty in the summer too. Use it instead of body lotion. It doesn't smell, stain your clothes or streak. Trust me, this is the last self-tanner you'll ever use. There is also a face mosturizer that I am using and I'm truly impressed. I just use the light shade on my face and the medium/dark on my body. At around $5, it's a steal.

Works amazingly! No fake tan look, just a beautiful GLOW!

I love it because I don't look pale and I don't look fake!

I found this product on ThisNext and let me just say a huge thank you to everyone who recommended it before me. It really is THAT amazing. First of all, it works. I've only been using it for a week and I can already see a positive difference. My skin no longer looks like I was kept in a cellar for most of my adult life. Second of all, it's dirt cheap. I feel like I'm robbing Jergens.

My friends, family, roommates and I have used this since it came out. A daily moisturizer with a subtle bronzing tint. After a couple of days you'll be looking bronzer than ever, with no streaks or anything. Put on after the shower for mucho effectiveness. A separate lotion is available for your face, too, so that they match without having to break out. I love it, and I think you will too.

Perfect for a busy lifestyle, this no fuss lotion doesn't streak and the tan really is gradual . Plus you can't beat the price, and they sell it everywhere.CVS Pharmacy even makes a knock-off of this for only $5 .

This groundbreaking lotion kicked off the trend of gradual self-tanners and comes in three shades for face and body. (via In Style)

Out of all of the tanning lotions, I like this one the best. Smells great, the tan is gradual (it works), and its dirt cheap. Pick it up at any drugstore, grocery store, or online and you will have a tan in no time without the harmful rays from the sun.