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All the product and user information you see on ThisNext is stored in MySQL database. This book has a collection of great tips that will help your MySQL database be fast, efficient, and reliable. And that will translate into happy website users.

Updated Jun 20, 2008

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Building Scalable Web Sites: Building, scaling, and optimizing the next generation of web applications

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Written by Flickr.com's lead developer, this book has a nice collection of techniques and recipes to help build scalable websites. The book has real-life examples of scalability problems and solutions that can be applied in any web application environment. Oh, and it mentions 'Samy is my hero' incident. 'Sup Samy.

Updated Jun 21, 2008

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Guide to choosing a religion

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This book applies comparison shopping techniques to choosing a religion by helping to make a decision based on things that really matter - what you'll wear, whether you can have sex, and where you'll go when you die.

Updated Jul 24, 2008

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Yes!: 50 Scientifically Proven Ways to Be Persuasive: Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini

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In an experiment, waiters gave candy with the restaurant bill to diners in three different ways: one piece of candy for each guest; two pieces of candy to each guest; and one piece of candy for each guest followed by walking away from the table and then turning around to give a second piece of candy to each guest. Could you guess the average increase it waiter's tips in each case? The answer (and much more) is in the book.

Updated Aug 8, 2008

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Insults & Comebacks book

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I don't think I need one, but people around me could use this book. I just don't feel like I'm being insulted often enough.

Hard-covered book with gold stamping on the front, 112 pages.

Updated Sep 26, 2008

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Oh Crap - I'm Having a Baby

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A perfect baby shower gift. This books informs soon-to-be-parents about the joys of parenthood like nausea, baby poop and never sleeping again.

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