Fashion Theory
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Fashion-ology: An Introduction to Fashion Studies
1 recommendation
"Most studies do not make a clear distinction between clothing and fashion. Kawamura argues that clothing is a tangible product whereas fashion is a symbolic cultural product. She debunks the myth of "the genius designer" and explains that fashion is not about clothes but is a belief. There is an institutional structure, ignored by many fashion theorists, that has shaped and produced the fashion ph..."
The End of Fashion: How Marketing Changed the Clothing Business Forever
4 recommendations
"Tracks how the fashion industry works - relevant case studies - must read for anyone interested in the business of fashion and the influence of marketing on fashion. Author Teri Agins has been featured on Project Runway and Oprah. Really smart fashion journalism."
Fresh Lipstick: Redressing Fashion and Feminism
1 recommendation
"Amazing read that links all the contributions of women in the fashion and beauty industries with decade by decade explanations of how those contributions affected, inspired, and irritated feminism - and vice versa. "Wow! Linda Scott has written a fresh, provocative and fun look at feminism and fashion. For too long leading feminists have told women that everything from high heels to lipstick is..."
Fashion, Culture, and Identity
2 recommendations
"great introduction to the psychology of fashion - one of the fundamentals."
Adorned in Dreams
1 recommendation
"Great read on the social and cultural history of fashion and its complex relationship to modernity - can't wait to read the this latest edition!"
Fashion Theory: A Reader
1 recommendation
"Contains writings ranging from Freud's 'Fetishism' to Barthes and Valerie Steele. Edited by Malcolm Barnard who wrote the comprehensive 'Fashion as Communication'. Can't go wrong"
Lovemarks: The Future Beyond Brands
1 recommendation
""human attention has become our principle currency.""




